Davidoff founded in 1980 by Ukrainian-Jewish Zino Davidoff in Basel, Switzerland. Davidoff is a manufacturer of watches, leather goods for a sophisticated clientele, writing instruments, men's and women's fashion accessories, fragrances, eyewear, coffee and cognac. Zino Davidoff’s motto is "true luxury is experiencing beauty and the ultimate pleasure in every moment" and that became the company's inspiration. Davidoff brand has committed itself to represent the finest quality, style and positive lifestyle. They always aim to bring together the finest materials and ingredients the world has to offer, as well as to provide ultimate quality and reliability. The unique sense of quality and art of the brand can be seen in every perfume of Davidoff. Since the release of the first perfume in 1984, the brand has become one of the most iconic perfume brands, including one of the most successful perfumes of all time.